November 2026
Merch and Cast is a journal for merchandisers and the corporates they serve. Success stories, product notes, campaign lessons — written so you can inspire the next brief, not rehash the last one.
Corporate review
Corporate review · 29 September 2026
A global drinks group does not need another catalogue. It needs one place to order, pay for and move merch and point-of-sale materials across many markets without losing control of who it buys from.
4 min read
Corporate review
Corporate review · 22 September 2026
Board conversations about merch still stall on “nice to have”. A PPAI-commissioned study from Oxford Economics gives distributors a set of published numbers that push the discussion toward economic footprint — with the caveats left attached.
4 min read
BPMA Awards 2026
Product · Industry note · 3 September 2026
If you still have Manchester United in the diary, change it.
4 min read
Industry note
Industry note · 26 August 2026
If you sell merch into both the UK and continental Europe, 2025 was not one market. Treat it as two, or you will brief the wrong year.
4 min read
Tip
Tip · Industry note · 24 August 2026
The useful ideas in Vietnam, as Conor O’Donovan tells it, are not bigger budgets. They are small changes in how the merch is designed and used.
4 min read
Podcast
John Harrison talks to Memo Kahan, Founder and CEO of PromoShop, about culture, collaboration and why merchandisers still win when they put people first.
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